Published on
August 27, 2025
The AirAsia Hausboom Festival 2025, powered by Hotlink, is set to take the music and lifestyle scene by storm once again. This major annual event, known for its high-energy performances and dynamic experiences, will return to MAEPS Serdang on October 11 and 12, 2025. This year’s festival promises to be bigger, bolder, and louder, with an exciting new theme: “Paint the Town Red.”
The color red symbolizes energy, courage, and passion—qualities that perfectly embody the collaboration between Hausboom, AirAsia, and Hotlink. It’s a festival that transcends music and offers an immersive experience combining entertainment, lifestyle, and exclusive surprises. As the title partner, AirAsia enhances the festival’s offerings with unforgettable moments and special campaigns that aim to deliver a holistic experience for all attendees.
AirAsia’s Bold Collaboration: Scan & Win Campaign
A significant feature of this year’s festival is the launch of the AirAsia x Hausboom: Scan & Win Campaign. This exciting initiative encourages festival-goers to scan QR codes on special limited-edition labels found across nine flavors of Hausboom drinks. These labels will be available at major retail outlets such as 7-Eleven, AEON BiG, Kedai Mesra Petronas, Shell Select, and more. Every scan is a chance to win spectacular prizes, including 10 Unlimited Free Flights for One Year, return flight tickets to 18 destinations, AirAsia MOVE, AirAsia RIDE, Ikhlas.com vouchers, and cash prizes worth up to RM50,000.
Limited-Edition Hausboom Cans & Hotlink Rewards
As part of the ongoing excitement, Hausboom has teamed up with Hotlink to create four limited-edition cans, available in stores across Malaysia. Hotlink users can scan the QR code on these cans to unlock access to exclusive Menang Ahad rewards, where they can win prizes every Sunday. These rewards include free tickets to the AirAsia Hausboom Festival, smartphones, prepaid top-ups, internet bundles, and F&B vouchers.
The Hotlink booth at the festival will also feature exciting activities, lucky draws, and much more, enhancing the value for all attendees.
According to Azri Zahier Azmi, Chief Executive Officer of Hausboom, “This year also marks the second consecutive year that Hotlink collaborates with Hausboom as an official partner. Hotlink champions greater value for smart spenders, allowing them to enjoy more of what they love. Our collaboration aims to bring more value and rewards to all festival fans.”
Win a Perodua Ativa!
This year marks a groundbreaking moment in the festival’s history as Hausboom partners with Perodua to offer an extraordinary prize. Every ticket holder for the AirAsia Hausboom Festival 2025 has a chance to win a brand-new Perodua Ativa in an exclusive lucky draw, which will take place live on the main stage during the festival. This major prize is set to make the festival even more exciting, providing festival-goers with the opportunity to drive home a brand-new car!
Convenience at Its Best: 7-Eleven Joins the Festival
7-Eleven, the official convenience store partner for the AirAsia Hausboom Festival 2025, will offer a variety of food and beverages to keep festival-goers fueled. Visitors can grab fresh coffee, soft-serve ice cream, Slurpees, and quick bites while enjoying the electrifying atmosphere. With 7-Eleven’s partnership, this year’s festival promises ultimate convenience for all attendees.
Hausboom Lokal Fest 2025: Streetwear & Lifestyle Galore
The festival also brings Hausboom Lokal Fest 2025, a lifestyle and shopping experience featuring over 80 streetwear brands, including names like SVG, Kyrex, Makerz, and SOVO. This exciting segment of the festival will also host a curated thrift collection, offering a mix of trendy and sustainable fashion choices for festival-goers to explore.
Amanda Woo, Group Chief Commercial Officer of AirAsia, said: “Music has always been part of AirAsia’s DNA, with our roots deeply connected to the industry through our founders and the many collaborations we have built over the years. In 2025 alone, we partnered with more than 10 music festivals across regions such as China, Philippines, Australia and more. We are thrilled to now bring that momentum home with the AirAsia Hausboom Festival 2025. This festival is more than just about music, it brings together lifestyle, food and fashion, and will feature both Malaysian and regional artists, drawing music lovers from across ASEAN. At AirAsia, we believe music connects people just as travel does, and this partnership with Hausboom is a natural fit as we continue to champion local talent and celebrate homegrown creativity.”
Star-Studded Artist Lineup
The music lineup for the AirAsia Hausboom Festival 2025 is nothing short of legendary. The festival will feature iconic Malaysian artists such as Dato’ M. Nasir, Dato’ Jamal Abdillah, Ella, Def-Gab-C, and Slam, alongside popular acts like Noh Salleh & Restoe Iboe, Bunkface, K-Clique, and 6ixth Sense.
The festival will also showcase fresh talent, with performances by up-and-coming artists such as Dolla, Insomniacks, Johny Comes Lately, and Spooky Wet Dreams. In addition, regional talents from Indonesia like Samsons, Kunto Aji, and Feby Putri will keep the energy high and diverse.
Ticket Prices & Perks
Tickets for the AirAsia Hausboom Festival 2025 are now available at the following prices:
RM119 for General Admission
RM299 for Rockzone access
RM1,200 for the exclusive VVIP pass, which includes premium perks like an exclusive viewing deck, unlimited food and drinks, private restrooms, and express lane access.
Event Details
Event: AirAsia Hausboom Festival 2025 powered by Hotlink
Venue: MAEPS, Serdang (Malaysia Agro Exposition Park Serdang)
Date: October 11 & 12, 2025
Official Partners: AirAsia, Hotlink, 7-Eleven, Perodua, Astro Gempak, and many more
This year’s festival is set to be the biggest yet, combining top-tier music performances, unbeatable shopping experiences, and extraordinary prizes. The AirAsia Hausboom Festival 2025 powered by Hotlink is not just an event—it’s a celebration of energy, passion, and community spirit.
