Published on
September 24, 2025
The travel technology world is changing at a dazzling rate, and the Arabian Travel Market (ATM) is leading the charge for that change with the introduction of ATM Travel Tech, a brand-new event that will make its debut at ATM 2026. Set to occur between May 4-7, 2026, at the Dubai World Trade Centre (DWTC), this event has the potential to be a game-changer for the international travel industry as it develops as the pre-eminent platform for change, collaboration, and the future of travel technology.
ATM Travel Tech: Responding to a Rapidly Growing Market
Building on its earlier success as a significant growth sector at ATM, ATM Travel Tech will now occupy two dedicated halls, underscoring the growing importance of this dynamic segment. With the travel technology market booming worldwide, the event aims to provide a comprehensive showcase of the latest advancements that are reshaping the way travel is experienced, from the initial booking stages to the entire journey.
As the global travel technology landscape continues to expand, ATM Travel Tech will cater to the increasing demand for technological solutions, offering attendees a chance to explore cutting-edge innovations. The event will focus on key areas such as Artificial Intelligence (AI), automation, payments, mobility, and next-gen customer experience technologies, marking a significant leap forward for the travel industry.
Exhibitors and Industry Leaders Unite
Over 180 exhibitors from 30 countries are expected to attend ATM Travel Tech, bringing together some of the biggest names in the industry. Leading companies such as Sabre, Travelport, Amadeus, HBX Group, Juniper Consulting, WebBeds, Infinios Financial Services, and Travog Expense Technologies will be present, alongside hundreds of scale-ups and innovators. The event will serve as a launchpad for companies focused on technologies that are shaping the future of travel, making it an invaluable opportunity for networking, partnerships, and business development.
The presence of major players in the travel technology field reflects the growing significance of the sector. Industry statistics from Research and Markets highlight this trend, forecasting the global travel technology market to grow from a valuation of $10.7 billion in 2024 to $18.6 billion by 2033, with a compound annual growth rate (CAGR) of 6.05%. As AI-driven personalization, immersive commerce, smart mobility, and sustainable innovations continue to influence the travel experience, ATM Travel Tech will spotlight the technologies making this transformation possible.
Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “As travel technology evolves at an unprecedented pace, we have evolved the scale, ecosystem and offering of ATM Travel Tech to a fully co-located event. Technology is no longer just a supporting element in travel; it is now central to how the entire journey is imagined, delivered, and improved. ATM Travel Tech will serve as a meeting place for the minds and technologies that are reshaping our sector and beyond.”
Tech & Innovation Hub: A Glimpse into the Future of Travel
At the heart of ATM Travel Tech will be the Tech & Innovation Hub, an expansive 850-square-meter space designed to offer attendees a hands-on experience with the latest technological breakthroughs in the travel sector. This immersive environment will feature several dedicated zones, showcasing everything from AI tools to augmented reality (AR) experiences and green technology solutions. The Hub will be a must-visit for those interested in seeing firsthand how innovation is shaping the future of travel.
One of the highlights of the Tech & Innovation Hub will be the Future Stage, a 250-seat theatre that will host thought leadership sessions, panel discussions, and presentations on the most pressing topics in travel technology. The conference agenda will be packed with over 25 insightful sessions, more than 30 live tech demos, and two Start-up Pitch Battles, allowing entrepreneurs and tech developers to showcase their innovations to an engaged global audience. The key topics covered will include immersive technology, cybersecurity, robotics, and green travel solutions, all central to the continued evolution of the industry.
“The Future Stage will serve as a launchpad for ideas, ranging from practical applications of new technology to bold predictions about the future of travel. Our goal is to ignite a dialogue among creators, investors, and operators, advancing the conversation into the coming decade,” Curtis added.
A Global Platform for Travel Professionals
ATM Travel Tech, co-located with the main Arabian Travel Market event, will benefit from the extensive reach and influence of ATM, the Middle East’s premier international travel and tourism event. As one of the largest travel trade shows in the region, ATM attracts more than 55,000 industry professionals from over 166 countries and features over 2,800 exhibiting companies. This global marketplace brings together airlines, hospitality brands, technology providers, media representatives, and policymakers, creating a unique environment for collaboration, business development, and innovation.
With ATM celebrating its 33rd year in 2026, ATM Travel Tech will serve as a cornerstone of the event, contributing to the larger vision of a sustainable, innovative, and tech-forward travel industry. In addition to ATM Travel Tech, the event will also feature the expanded IBTM @ ATM, which focuses on the rapidly growing Meetings, Incentives, Conferences, and Exhibitions (MICE) sector in the Middle East, and the ATM Ultra Luxury Lounge, catering to high-net-worth travellers and bespoke experience providers.
A Vision for the Future
As the travel technology sector is on the cusp of explosive growth, ATM Travel Tech will be at the vanguard of this revolution, providing a critical platform for the newest trends in travel innovation. Whether you’re a tech startup looking to make your mark, a seasoned company wanting to stay in the loop, or a travel professional eager to keep up with the times, ATM Travel Tech will be the perfect place to find new ideas, establish potent partnerships, and experience the future of travel.
As technology continues to redefine travel, ATM Travel Tech will be a must-attend for those who want to write the next chapter of the global travel experience.
