Published on
September 13, 2025
By: Tuhin Sarkar
The latest episode of The Summer I Turned Pretty has caused an astonishing two hundred and eleven percent increase in worldwide flight searches to Paris. The episode, which aired on September 10, showcases Belly Conklin’s adventure in the French capital, inspiring fans to search for flights to experience Paris themselves. With the episode set during the Christmas period, fans are eager to embrace the city’s festive charm. This surge in flight searches is a prime example of how popular media can directly influence travel trends, particularly for iconic destinations like Paris.
Flight Searches Soar After The Summer I Turned Pretty Sparks Paris Excitement
New research from QR Code Generator has revealed that Google searches for ‘flights to Paris’ are expected to soar by 211% following the release of the latest episode of The Summer I Turned Pretty. This shows the growing impact of film and TV on global travel habits, especially when the content showcases iconic destinations. Paris, already one of the world’s most popular travel destinations, has seen a huge surge in interest from viewers eager to follow in the footsteps of Belly Conklin, the lead character of the show. The series’ portrayal of Paris is particularly impactful as it taps into the festive spirit, with the episode set around the Christmas season.
As the show’s audience expands, so does the influence of its portrayal of Paris. Fans are not only searching for flights but also for accommodation and activities that replicate the experiences shown on screen. This phenomenon is a clear example of the increasing power of screen tourism, where viewers are inspired by locations they see in movies and shows. For Paris, this marks the beginning of what is likely to be its busiest holiday season yet, thanks to the worldwide buzz generated by the show.
The Growing Influence of TV Series on Travel Trends
The impact of The Summer I Turned Pretty on Paris tourism is just one of many examples of how popular media influences travel decisions. The show has attracted millions of viewers globally, with 25 million viewers within just seven days of the season’s premiere in July. This massive viewership is driving interest not only in the products and brands featured in the series but also in the destinations showcased. Paris is a prime example, with its picturesque streets and romantic atmosphere becoming more alluring to fans of the show.
Marc Porcar, CEO of QR Code Generator PRO S.L., commented on how media phenomena like The Summer I Turned Pretty can transform destinations into travel hotspots. He pointed out that this increase in global searches for Paris reflects the powerful effect that screen tourism has on travel behaviour. This trend is not isolated to Paris but is seen in other locations featured in global media, where the influence of film and television leads to real-world tourism spikes. For instance, the popularity of TV shows like Emily in Paris has already established Paris as a must-visit destination for travellers worldwide.
Why Paris is Becoming the Ultimate Winter Getaway
With the episode of The Summer I Turned Pretty set during Christmas time, the timing couldn’t be more perfect for Paris to receive a surge of visitors. Christmas in Paris is a magical experience, with festive markets, sparkling lights, and cultural events that draw millions of tourists each year. For fans of the show, Paris offers a chance to immerse themselves in the same winter wonderland depicted on screen. From strolling along the Seine to admiring the decorated windows of Galeries Lafayette, the city is a dream destination for those wanting to channel their inner Belly Conklin.
The episode’s depiction of Paris in winter highlights the city’s unique charm during the holiday season. While Paris is a popular year-round destination, the Christmas period adds a layer of enchantment, making it a prime time for tourists. The festive season, combined with the allure of The Summer I Turned Pretty, is expected to make Paris one of the top holiday destinations this year. For travellers searching for the perfect winter getaway, Paris offers an unforgettable experience that blends romance, culture, and holiday magic.
The Economic Impact of Film Tourism on Paris
The surge in flight searches to Paris is expected to have a significant economic impact. As more tourists flock to the city, it will boost not only the airline industry but also local businesses. Hotels, restaurants, and shops in Paris will likely see increased foot traffic as fans from around the world arrive to experience the city they saw on screen. The city’s tourism industry, already a key driver of the economy, will benefit from the heightened interest generated by The Summer I Turned Pretty.
This trend is part of a larger shift in the travel industry, where media and entertainment play an increasingly important role in shaping travel behaviour. The success of The Summer I Turned Pretty and other media-driven tourism trends demonstrates the growing power of screen tourism to influence the global travel market. For Paris, this could mark the beginning of a new era, where its portrayal in popular media continues to drive tourism and economic growth.
The Future of Screen Tourism and Its Impact on Global Destinations
The surge in flight searches to Paris is just one example of how screen tourism is reshaping the global travel landscape. As TV shows, films, and streaming platforms continue to showcase beautiful destinations, more tourists will be inspired to visit the places they see on screen. This is especially true for locations like Paris, which have long been portrayed as romantic, cultural hubs. As more shows and movies highlight the city’s charm, the demand for travel to Paris is likely to keep growing.
Other destinations worldwide are also experiencing the benefits of screen tourism. Countries like New Zealand, Croatia, Iceland, and the UK have all seen significant increases in visitors thanks to their appearances in popular films and TV shows. The global success of The Summer I Turned Pretty is a perfect example of how screen tourism is expanding beyond traditional travel patterns and influencing where people choose to go. As this trend continues to grow, more destinations will find themselves at the centre of a global tourism wave driven by the entertainment industry.
The Enduring Power of Film and TV in Shaping Travel Choices
In conclusion, the release of The Summer I Turned Pretty has had a profound impact on tourism in Paris, with flight searches skyrocketing by 211% as fans rush to visit the city. This surge is a testament to the power of film and TV in influencing global travel trends. As Paris joins the ranks of other popular screen tourism destinations, it highlights the growing importance of media in shaping travel decisions. With the festive period approaching, Paris is set to experience one of its busiest seasons yet, all thanks to the magic of The Summer I Turned Pretty. The rise of screen tourism is transforming the way we travel, and Paris is just the latest example of how the entertainment industry continues to shape our wanderlust.
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