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Inspired by the forefathers of tailoring, Spanish content creator Biel Valldosera is proving that the classic suit has never been more relevant. What it really needed was someone who actually believed that. By marrying contemporary styling with traditional silhouettes, he’s carved out a corner of the internet where dressing well feels less like a cracked old rulebook and more like a fresh point of view.
Despite his relatively recent arrival on the scene, Valldosera has already collaborated with industry leaders like Suitsupply. His versatility is his trademark: he moves effortlessly from heavy winter layers and sweeping overcoats to breathable, sun-drenched linens — and looks equally at home in all of it.
I recently had the chance to sit down with Biel Valldosera, and if there’s one thing that comes through immediately, it’s that his approach to style is really an extension of how he lives his life. Which is to say, it’s an incredibly deliberate practice with an eye on the bigger picture. At just 23, the Barcelona native has already lived in Denmark, relocated to San Francisco for graduate school, and built a serious Instagram following, all while refining a personal aesthetic rooted in classic menswear. We talked about where he’s from, what drives him, and what it really means to dress with intention.
Tell us a little bit about yourself. Where are you from?
I’m 23 years old, from Barcelona. I like sports, especially basketball. My interest in fashion and self-care started very early on, when I was a child. Since I was 19, I’ve been figuring out my style, and I believe that first impressions are everything.
I studied Business Administration in Barcelona, and in September 2024, I came to San Francisco to study International Business with a focus on analytics. I finished my master’s in June 2025, and by then, I had some big numbers on Instagram.
Why did you decide to leave Europe for the United States?
After leaving Spain for an exchange, I lived in Denmark for six months; that chapter in my life made me grow so much and provided so many experiences that I wouldn’t have had if I were in Barcelona.
Once I finished my degree, I wanted to leave home. I was not sure if it would be in Europe or somewhere else, but in the end, I decided to go a bit bigger and move from Europe to a completely different culture, to adapt and leave my comfort zone. That’s when I thought about the US and San Francisco. I started looking for options, and the best way for me to come here was by studying something.
How do you define your style?
Classic menswear, my style is more chic and more elegant. I believe the overall image is essential, which includes working out, understanding your body, and knowing what works for you.
What are some of your favorite items in your wardrobe?
Suits—I have 9 to 10 suits—high-waisted trousers, and pleated trousers. I also love to wear long coats during the winter.
What are some of your favorite brands?
The ones that I’m wearing the most are good quality brands for a fair price, like Suitsupply. They have all kinds of clothes; then I would say Buck Mason, Todd Snyder, Ralph Lauren, and Banana Republic.
How much do you spend on clothes per month?
I don’t spend money on clothes. I have been so lucky these past months to collaborate with brands that I love; I don’t even remember the last time I purchased a piece of clothing.
Give us your top fashion tips?
The biggest tip I would give for fashion is to find your style. Build your personality and decide what you want to show. First, get to know yourself. After that, you can start looking for clothes.
The second tip would be trial and error. Don’t buy anything super expensive; try brands like UNIQLO or Zara, and start buying basics like jeans and trousers. Start with the most basic things you can imagine. I started experimenting with fashion in 2018. Until 2022 or 2023, I didn’t have a specific style—it’s all a process.
You have to get to know yourself and experiment. Once you have a clear sense of that, you can try bigger brands.
Who’s your fashion inspiration?
I don’t really have one person I am inspired by, but I have had this style for two or three years.
When someone sees you from far away, they should be able to recognize you. Before this, I was following brands that do cool stuff, like Buck Mason or California Arts.
The way I build my outfits is 80% my own—by seeing what matches—and the other 20% comes from magazines, people I follow on social media, celebrities, or fashion runways.
What creators do you look up to?
The first one I started to follow was Ethan Kieffer. I was copying his style, but then I wanted something more classy. Daniel Simmons, of course—casual, chic, and well-put-together. Also, Sartorial Matters France; they are into suits and more of my style. Christian Patty: super chic, super casual.
My Final Words
As Biel Valldosera continues to navigate the streets of San Francisco and the digital landscape of Instagram, it is clear that his journey is about more than just aesthetic appeal. By treating style as a deliberate practice and an extension of his personal growth, he has successfully bridged the gap between traditional tailoring and modern life. Whether he is experimenting with new brands or refining his signature silhouettes, Valldosera remains a testament to the idea that true elegance begins with self-knowledge and the courage to leave one’s comfort zone. For those looking to elevate their own wardrobe, his process serves as a compelling reminder that while trends may fade, a style built on intention and trial and error is timeless.
Fashion & Commerce WriterRoger writes about business-casual menswear and smart everyday style. He’s published more than 100 menswear articles and reaches nearly one million monthly viewers through search-driven platforms like Pinterest. He spends far too much time thinking about sneakers, particularly which ones deserve a place in an office wardrobe.
