Vice President J.D. Vance criticized the controversy over American Eagle’s new ad campaign.
“My political advice to the Democrats is continue to tell everybody who thinks Sydney Sweeney is attractive is a Nazi,” Vance said sarcastically. “That appears to be their actual strategy.”
Left-wing commenters online have claimed that the ad campaign is rooted in racism and eugenics, and have invoked the Nazis to criticize the ad for alleged racial undertones.
Vance said the backlash to the ad campaign reveals the Left’s disdain for traditional American notions of beauty.
“You have like a normal, all-American beautiful girl doing like a normal jeans ad, right? They’re trying to sell jeans to kids in America, and they have managed to so unhinge themselves over this thing,” he said. “And it’s like, you guys, did you learn nothing from the November 2024 election? Like, I actually thought that one of the lessons they might take is we’re going to be less crazy. And the lesson they have apparently taken is we’re going to attack people as Nazis for thinking Sydney Sweeney is beautiful. Great strategy, guys. That’s how you’re going to win the midterm, especially young American men.”
“Their course correction lasted about 30 seconds,” co-host Josh Holmes interjected.
“That’s right,” Vance replied. “Lasted 30 seconds. Somehow has gotten even crazier. But again, it’s just so much of the Democrats’ [platform] is oriented around hostility to basic American life. So you have a pretty girl doing a jeans ad, and they can’t help but freak out. It reveals a lot more about them than it does [about Republicans].”
The ad campaign delivered a boost to American Eagle’s business. The company’s stock price jumped from $10.19 on July 22, the day before the campaign aired; to $12.03 on July 28, when the backlash was at its peak.
Sweeney was born in Spokane, Washington, and raised in Idaho. Her acting career began with small roles in such series as “Heroes,” “Criminal Minds,” “Grey’s Anatomy,” “Pretty Little Liars,” and “The Handmaid’s Tale.” She had a breakout role as Cassie Howard in HBO’s “Euphoria.” She has since blossomed into a leading lady in films, including the romantic comedy “Anyone But You” with Glen Powell, the Marvel Cinematic Universe film “Madame Web,” and the thriller film “Eden,” directed by Ron Howard.
